Reasons your charity should be on TikTok
Even though a growing number of charities are embracing TikTok, there is still a considerable number of NFPs who are hesitant to take the plunge.
Charities might have valid concerns, but the wild growth and engagement of TikTok show that this platform has huge potential.
According to the Charities Aid Foundation, 25-34 year-olds were the most likely Australians by age to have given to an NFP in the last 12 months. As most donors of this age group spend their time here, NFPs have a high chance of effectively communicating with their audience.
Is your charity also on TikTok? Comment down and let us know!
Source: Pro-Bono